As an important next step in its ongoing efforts to provide world-class entertainment, Blizzard has purchased IGN Pro League technology and assets from IGN. Along with this purchase, Blizzard is bringing onboard members of the IPL staff as the foundation for a new team based in San Francisco whose primary focus will be on creating high-quality web and mobile content in support of Blizzard games, while some IPL staff have joined Blizzard's existing eSports team.
“This new team will help us to further develop the rich media experiences that extend the fun and engagement of our games online,” said Itzik Ben-Bassat, Blizzard’s executive vice president of publishing. “This is a team of passionate gamers with a proven track record, and we’re looking forward to now leveraging their expertise and technology to support a variety of online efforts.”
Regarding the transaction, Peer Schneider, executive vice president of IGN, stated, “With the continuing evolution of the eSports space and the renewed focus on our core media brand, we made the decision to sell the IGN Pro League technology and assets and become agnostic in our competitive gaming coverage. Following Blizzard’s acquisition of IPL assets, IGN will partner with multiple organizations and cover their events.”
In collaboration with the world's premier eSports organizations, we're rolling out a brand-new World Championship Series this year that establishes a unified global ranking system for StarCraft II eSports. What does this mean for players and eSports fans? Check out the press release and visit www.starcraft2.com/wcs to learn more.
We took the wrapper off a little something new today at PAX East. It's called Hearthstone: Heroes of Warcraft, a free-to-play strategy card game for PC and iPad that will be extremely easy to pick up and play . . . and maybe a little hard to put down ;) Check out the press release for today's announcement, and then head over to www.playhearthstone.com to learn more.
In the wee hours of March 11, we kicked off a monumental 21-hour-long live stream featuring our official global launch events, along with tons of eSports action and community content, to celebrate the release of StarCraft II: Heart of the Swarm.
More than 1.1 million viewers tuned in to that broadcast, and about 1.1 million players went on to purchase their copy of the new expansion as of the first two days of launch.
Less than a week later, more than 1.1 million viewers tuned in to see the StarCraft II tournament at the MLG Winter Championship in Dallas, TX, featuring the new units and game-balance introduced in the expansion. You can read all about these major milestones in our latest press release. We want to give another huge "THANK YOU" to all of the StarCraft gamers out there who have helped usher in a new era of Swarm dominance!
Kerrigan has returned, and her brood has begun creeping planet earth. In the wake of a massive midnight launch event spanning thousands of stores across five continents, the global zerg invasion has commenced. Players around the world are now streaming back into the Koprulu sector to start the epic new chapter in the saga of StarCraft II. Check out the press release for all the details, and prepare to join the Swarm.
On March 11, we’ll kick off our global Heart of the Swarm launch party with activities and live stream content leading up to the midnight release. Read the press release for the details, and visit the Heart of the Swarm launch event site to see what’s going down in your neck of the world. We hope you’ll come out, join the party and help Kerrigan usher in a new era of Swarm dominance.
The minions of Hell grow stronger.
We’re excited to announce that Diablo III is being developed for the Sony PlayStation®3 computer entertainment system. We’ll also be adapting the award-winning action–role-playing game for Sony's newly announced platform: the PlayStation® 4!
Sit Down, Relax, and Kill Some Demons
Diablo III for the PS3™/PS4™ will be based on the core PC game and feature all the latest updates, including Paragon levels, the Infernal Machine event, Monster Power, Brawling, and more. This version is also being tailored with customized controls, a new user interface, and a dynamic camera perspective to provide an awesome Diablo III experience for PlayStation gamers.
Players will be able to wage war against the Burning Hells on their own in single-player games as well as team up and destroy countless demons with their fellow Nephalem in multiplayer games. For multiplayer, players will have the option to choose between four-player online (complete with matchmaking) and four-player local co-op modes for their couch-based warfare.
Follow the Falling Star to Boston, MA
The PS3 version of Diablo III will make its public debut at PAX East in the Boston Convention and Exhibition Center from March 22–24, and attendees of the convention will be some of the first to defend the world of Sanctuary via handheld controllers.
We call upon all heroes to join us at the official Blizzard booth, where you can enjoy some fast-paced hack-and-slash, participate in fun contests and giveaways, and learn more about the game. (Community managers will also be on-site, and they look forward to answering your questions and slaying some of Diablo’s many malevolent minions with you.)
BLIZZCON!!!!!! The seventh BlizzCon is coming to the Anaheim Convention Center Friday, November 8 and Saturday, November 9, 2013. Those who join us for this epic community gathering will experience two days of hands-on time with the latest Blizzard games, in-depth developer discussion panels, intense eSports action featuring some of the top players in the world, and a variety of other exciting activities and events. Further details on the show, including ticket pricing and availability, will be posted on BlizzCon.com at a later date. In the meantime, check out the press release for more info and prepare to help us blow Anaheim's mind.
Thanks to the overwhelming generosity of World of Warcraft players around the world who purchased the Cinder Kitten pet, we’ve raised a total of more than $2.3 million USD to support the American Red Cross’s ongoing Superstorm Sandy relief efforts. In December, we announced that for every Cinder Kitten purchased by December 31, 2012, 100% of the adoption fee would be going to assist victims of this disaster -- and the community embraced this fiery feline in droves, helping out a great cause in the process. Thanks again to everyone who helped make a difference.
From left to right American Red Cross' Janet Whitcomb, Bill Blanning, and Don Voss, and from Blizzard CEO and cofounder Mike Morhaime, World of Warcraft Production Director J. Allen Brack, and Game Director Tom Chilton.
Just a few weeks from now will see the official release of The Art of Blizzard book, published by Insight Editions. The Art of Blizzard is a superbly high-quality tome dedicated to presenting and preserving the visual history of Blizzard and our Warcraft, StarCraft, and Diablo franchises. With over 350 pages and nearly 800 individual pieces, including a never-before-seen look into some of our unpublished projects, this will certainly be a must-have collector’s item to adorn even the most discerning of bookshelves and coffee tables.