In the wee hours of March 11, we kicked off a monumental 21-hour-long live stream featuring our official global launch events, along with tons of eSports action and community content, to celebrate the release of StarCraft II: Heart of the Swarm.
More than 1.1 million viewers tuned in to that broadcast, and about 1.1 million players went on to purchase their copy of the new expansion as of the first two days of launch.
Less than a week later, more than 1.1 million viewers tuned in to see the StarCraft II tournament at the MLG Winter Championship in Dallas, TX, featuring the new units and game-balance introduced in the expansion. You can read all about these major milestones in our latest press release. We want to give another huge "THANK YOU" to all of the StarCraft gamers out there who have helped usher in a new era of Swarm dominance!
Kerrigan has returned, and her brood has begun creeping planet earth. In the wake of a massive midnight launch event spanning thousands of stores across five continents, the global zerg invasion has commenced. Players around the world are now streaming back into the Koprulu sector to start the epic new chapter in the saga of StarCraft II. Check out the press release for all the details, and prepare to join the Swarm.
On March 11, we’ll kick off our global Heart of the Swarm launch party with activities and live stream content leading up to the midnight release. Read the press release for the details, and visit the Heart of the Swarm launch event site to see what’s going down in your neck of the world. We hope you’ll come out, join the party and help Kerrigan usher in a new era of Swarm dominance.
The minions of Hell grow stronger.
We’re excited to announce that Diablo III is being developed for the Sony PlayStation®3 computer entertainment system. We’ll also be adapting the award-winning action–role-playing game for Sony's newly announced platform: the PlayStation® 4!
Sit Down, Relax, and Kill Some Demons
Diablo III for the PS3™/PS4™ will be based on the core PC game and feature all the latest updates, including Paragon levels, the Infernal Machine event, Monster Power, Brawling, and more. This version is also being tailored with customized controls, a new user interface, and a dynamic camera perspective to provide an awesome Diablo III experience for PlayStation gamers.
Players will be able to wage war against the Burning Hells on their own in single-player games as well as team up and destroy countless demons with their fellow Nephalem in multiplayer games. For multiplayer, players will have the option to choose between four-player online (complete with matchmaking) and four-player local co-op modes for their couch-based warfare.
Follow the Falling Star to Boston, MA
The PS3 version of Diablo III will make its public debut at PAX East in the Boston Convention and Exhibition Center from March 22–24, and attendees of the convention will be some of the first to defend the world of Sanctuary via handheld controllers.
We call upon all heroes to join us at the official Blizzard booth, where you can enjoy some fast-paced hack-and-slash, participate in fun contests and giveaways, and learn more about the game. (Community managers will also be on-site, and they look forward to answering your questions and slaying some of Diablo’s many malevolent minions with you.)
BLIZZCON!!!!!! The seventh BlizzCon is coming to the Anaheim Convention Center Friday, November 8 and Saturday, November 9, 2013. Those who join us for this epic community gathering will experience two days of hands-on time with the latest Blizzard games, in-depth developer discussion panels, intense eSports action featuring some of the top players in the world, and a variety of other exciting activities and events. Further details on the show, including ticket pricing and availability, will be posted on BlizzCon.com at a later date. In the meantime, check out the press release for more info and prepare to help us blow Anaheim's mind.
Thanks to the overwhelming generosity of World of Warcraft players around the world who purchased the Cinder Kitten pet, we’ve raised a total of more than $2.3 million USD to support the American Red Cross’s ongoing Superstorm Sandy relief efforts. In December, we announced that for every Cinder Kitten purchased by December 31, 2012, 100% of the adoption fee would be going to assist victims of this disaster -- and the community embraced this fiery feline in droves, helping out a great cause in the process. Thanks again to everyone who helped make a difference.
From left to right American Red Cross' Janet Whitcomb, Bill Blanning, and Don Voss, and from Blizzard CEO and cofounder Mike Morhaime, World of Warcraft Production Director J. Allen Brack, and Game Director Tom Chilton.
Just a few weeks from now will see the official release of The Art of Blizzard book, published by Insight Editions. The Art of Blizzard is a superbly high-quality tome dedicated to presenting and preserving the visual history of Blizzard and our Warcraft, StarCraft, and Diablo franchises. With over 350 pages and nearly 800 individual pieces, including a never-before-seen look into some of our unpublished projects, this will certainly be a must-have collector’s item to adorn even the most discerning of bookshelves and coffee tables.
You provided us with yet another inspirational, entertaining, and downright hilarious collection of Blizzard-themed holiday greeting cards and baked treats to cap off 2012. We look back on all of the entries fondly, as if the spirited (and the quirky) creators among you buff our IRL mana regen.
Update (1/1/2013): The donation period has ended. Our thanks to all who participated!
Now up for adoption in the Pet Store: the Cinder Kitten, a fiery little feline looking for a home to warm. Adopt this adorable rascal, and you’ll help bring relief to the victims of Superstorm Sandy in the process. From now until December 31, 2012 at 11:59 p.m. PST, 100% of the $10 USD adoption fee will be donated to the American Red Cross's Superstorm Sandy relief efforts. This support will enable the Red Cross to provide shelter, food, emotional support, and other assistance to victims of this disaster.
The Battle.net World Championship kicks off at 6:00 p.m. PST this Friday, November 16, and you can catch all the action live, FREE, and in HD over at www.battle.net/bwc. Tune in to watch the epic finale of the StarCraft II World Championship Series and the World of Warcraft Arena Global Finals, as some of the world’s best pro gamers battle it out for glory, cash prizes, and the coveted title of world champion. Read all about it in our latest press release, and we’ll see you online!