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May 19, 2007

STARCRAFT® II UNVEILED

Blizzard Entertainment® announces highly anticipated sequel at 2007 Worldwide Invitational event in South Korea

SEOUL, South Korea – May 19, 2007 -- Blizzard Entertainment® today unveiled StarCraft® II, the sequel to its award-winning real-time strategy game StarCraft, at the 2007 Blizzard Worldwide Invitational event in Seoul, South Korea. The announcement took place inside the Olympic Gymnastics Arena, in front of thousands of attendees, who received a presentation that included a StarCraft II cinematic trailer and a gameplay demonstration by the development team.

Designed to be the ultimate competitive real-time strategy game, StarCraft II will feature the return of the Protoss, Terran, and Zerg races, overhauled and re-imagined with Blizzard's signature approach to game balance. Each race will be further distinguished from the others, with several new units and new gameplay mechanics, as well as new abilities for some of the classic StarCraft units that will be making a reappearance in the game. StarCraft II will also feature a custom 3D-graphics engine with realistic physics and the ability to render several large, highly detailed units and massive armies on-screen simultaneously.

"With StarCraft II, we'll be able to do everything we wanted to do with the original StarCraft and more," stated Mike Morhaime, president and cofounder of Blizzard Entertainment. "We recognize that expectations are high following the long-running popularity of the original game, but we plan to meet those expectations and deliver an engaging, action-packed, competitive experience that StarCraft players and strategy gamers worldwide will enjoy."

StarCraft II will include a unique single-player campaign, as well as fast-paced online play through an upgraded version of Blizzard's renowned online gaming service, Battle.net®. In addition, the game will come with a powerful, full-featured map editor that will put the same tools used by Blizzard's designers into the hands of players.

Blizzard is developing StarCraft II for simultaneous release on the Windows® and Macintosh® PC platforms. Further information about the game, including details on the single-player, multiplayer, and map-editor features, as well as system requirements, pricing, and availability, will be announced in the months ahead. To learn more about StarCraft II, please visit the official website at www.starcraft2.com.

About the StarCraft Series
Since its debut in 1998, the original StarCraft has won unprecedented critical acclaim and has remained a staple of tournament gaming worldwide. The game's expansion set, StarCraft: Brood War, also released in 1998, is still considered by many to be one of the best add-on products ever created. To date, the series has sold more than 9.5 million copies worldwide.* StarCraft's gritty sci-fi universe has also spawned numerous complementary products, including several novels and action figures, as well as a pen-and-paper role-playing game.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including World of Warcraft® and the Warcraft®, StarCraft®, and Diablo® series, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industry's most critically acclaimed games. Blizzard Entertainment's track record includes eleven #1-selling games and multiple Game of the Year awards. The company's online-gaming service, Battle.net®, is one of the largest in the world, with millions of active users.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Blizzard Entertainment’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Blizzard Entertainment generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” “future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming,” and similar expressions to help identify forward-looking statements. Factors that could cause Blizzard Entertainment’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales of Blizzard Entertainment’s titles, shifts in consumer spending trends, the seasonal and cyclical nature of the interactive game market, Blizzard Entertainment’s ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Blizzard Entertainment’s products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Blizzard Entertainment, maintenance of relationships with key personnel, customers, vendors and third-party developers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard’s success in integrating the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company’s ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated. Other such factors include additional risk factors identified in Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Blizzard Entertainment and Activision Blizzard as of the date of this release, and neither Blizzard Entertainment nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Blizzard Entertainment or Activision Blizzard and are subject to risks, uncertainties, and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.